Dynamics CRM Training Courses

Microsoft Dynamics CRM – Marketing Campaign Management

Date: Mar-25-2010
Time: 8:30 am - Half day

Time: Full day

Course Description

In this course, Microsoft CRM marketing users will learn how to execute end-to-end marketing campaigns.

We start with list management concepts followed by campaign set-up activities, response management, and converting responses to opportunities.

We will also highlight advanced list management tools, bulk email marketing management and integrating popular social networking sites such as Twitter, Facebook and LinkedIn with Microsoft CRM.

This course will also teach you how to maximize your reporting and analysis capabilities with inquiries and reports that can deliver campaign ROI information.

Audience

This course in intended for new users who want to learn how to use Dynamics CRM Marketing as the foundational tool toward building a deeper and wider sales pipeline.

Agenda

Microsoft Dynamics CRM 4.0 Overview
Understanding the marketing module
Module demonstration

Setting up campaigns
Tracking campaigns
Measuring campaigns

Hands on Lab

Prerequisite

General knowledge of Microsoft Outlook

Class Size

Maximum 6 participants

Cost

1 training voucher